Website Development for Ramos M. Cleaning

We created design and tested conversion rate

Ramos Cleaning Maintenance and Service has been owned and operated by José Ramos since 1998 and currently accredited by the Better Business Bureau. We provide commercial carpet cleaning and janitorial service to professional offices, condominium, and apartment buildings. We service the greater Boston area including, but not limited to: Allston, Arlington, Belmont, Boston, Brighton, Brookline, Cambridge, Everett, Lexington, Malden, Medford, Melrose, Needham, Newton, Revere, Roslindale, Somerville, Stoneham, Wakefield, Watertown and Winchester.

Website: http://www.ramosmatoscleaning.com/

Purposes

  • Development site for cleaning services
  • The output of search queries in the top 10 of Google
  • An increase in site traffic from search engines and contextual advertising
  • Increase services sales
ramosmatos

The first milestone was the construction of the site structure, taking into account the semantic core and analysis of competitors’ sites. The terms of reference for filling into account all the necessary parameters of usability.

  • Attendance per month 11 128 people
  • Attendance growth is 1 254%
  • Number of requests is 1 950
  • Increase in the number of requests 2 100%
  • Search phrases in the top-10 is 97%
For the website has been developed convenient logical structure for a positive interaction with potential customers and to cover the greatest number of search phrases.
It was conducted A / B testing to select the optimal tariff plans and to find most conversional forms of  orders.
Due to the positive experience with search traffic, it was decided to launch an advertising campaign on Facebook