Website Development for Rubin Pom

We created design and tested conversion rate

Rubin Pomerleau

Rubin Pomerleau – one of the only New England law firms to ever appear before the United States Supreme Court on an immigration case – is a dynamic, progressive law firm conveniently located in the heart of Boston’s Government Center. Recently appearing alongside the ACLU in federal court, Rubin Pomerleau obtained a landmark ruling declaring unlawful ICE’s detention practices. We have a national reputation for excellence, specializing in immigration and criminal defense.



  • Web development for Rubin Pomerleau
  • The output of search queries in the top 10 of Google
  • An increase in site traffic from search engines and contextual advertising
  • Increase services sales

The first milestone was the construction of the site structure, taking into account the semantic core and analysis of competitors’ sites. The terms of reference for filling into account all the necessary parameters of usability.

  • Attendance per month 18 387 people
  • Attendance growth is 1 624%
  • Number of requests is 1 950
  • Increase in the number of requests 2 100%
  • Search phrases in the top-10 is 96%
For the website has been developed convenient logical structure for a positive interaction with potential customers and to cover the greatest number of search phrases.
It was conducted A / B testing to select the optimal tariff plans and to find most conversional forms of  orders.
Due to the positive experience with search traffic, it was decided to launch an advertising campaign on Facebook